What is the main focus of the term 'affiliation need'?

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The term 'affiliation need' primarily refers to the psychological desire individuals have to build relationships and feel a sense of belonging within a group. This need underscores the importance of social connections and support systems in human behavior. People with a high affiliation need are often motivated by the desire to be liked, accepted, and connected with others, thereby enhancing their emotional well-being and life satisfaction.

In various contexts, such as teamwork, group activities, or community involvement, individuals driven by this need actively seek out collaboration and social interactions. Understanding this term helps in areas such as psychology, sociology, and even leadership, where fostering a sense of community can lead to greater motivation and productivity among members.

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